About ADL
A complete ecosystem, built around the player
Most agencies wait for a call from a scout. We go and build the relationship first - with academies, clubs, universities and showcase organisers - so there's already a door open by the time a player is ready to walk through it.
What We Do
Elite showcase events
Real trial and exposure fixtures that put players directly in front of professional clubs and scouts across the UK, the USA and Europe.
Global football pathways
Structured routes from grassroots and academy football through to professional environments overseas.
Athlete management
Representation built around the athlete first - career planning, personal brand and finding the right opportunity, not just the next one.
Recruitment and talent identification
Scouting and promoting standout talent internationally through a trusted network and a disciplined identification process.
Club and university partnerships
Long-standing relationships with clubs, colleges and universities that open doors most agencies simply don't have access to.
Player development programmes
Ongoing support on and off the pitch, built around a development plan tailored to each individual player.
The US Pathway
Questions we are asked most
Combining football with education in America, and what the route actually looks like. If your question is not here, ask us.
What is the US pathway?+
It supports players who want to combine football with their education in America. Depending on age, circumstances and timing, that might be a US high-school opportunity after GCSEs, or staying in the UK through sixth form or college and entering the US college or university system from around eighteen.
When should we start?+
About eighteen months before the intended start date. That gives time to assess the player properly, strengthen the profile, gather quality footage, attend the right showcases and identify realistic programmes. Starting later is possible but narrows the options.
What is the first step?+
Send us the player's age, position, current club and level, location, footage and latest academic information. We then speak with the player and family, complete an initial assessment, and explain which opportunities look realistic.
What happens after the assessment?+
If there is a suitable pathway we set up a Locker Room profile and support the player continuously — through showcases, profile development, coach conversations, admissions and eligibility.
What does the Locker Room do?+
It is where the player's profile lives and keeps evolving. They update their football CV, full-match and highlight footage, playing statistics, current club and level, and academic results. That lets us follow their development and means their football and academic information is current when we present them to US schools, colleges and coaches.
What are US coaches actually looking for?+
The required technical and physical ability, certainly. But they place considerable importance on attitude, character, work ethic, coachability, maturity and academic performance — and those are often what decides it.
What opportunities can it lead to?+
Depending on the player's profile, a high-school opportunity or recruitment interest from an NCAA, NAIA or junior-college programme — with potential athletic, academic or combined scholarship and financial-aid support.
Is a scholarship guaranteed?+
No. No scholarship or placement can be guaranteed, and anyone telling you otherwise is selling something. What we provide is an honest assessment, continuous support, and access to the strongest realistic opportunities for that player.
Is it only America?+
The focus is the US pathway, but we can also consider suitable UK and European routes where they are the better fit for the player.
To connect elite talent with global opportunity.